This exciting London-based company launched in September 2011 and is run by a fashion-loving guru, appropriately-named ‘China Doll’.

China Doll Boutique focuses on wearable, dainty and feminine pieces with a whimsical feel – think delicate little dresses in pretty prints and pastel shades teamed with chunky knits et voila! You’ve got an outfit that will set you apart from rest of the high-street uniform.

The collection is a testament to the brand’s bold-yet-beautiful ethos. The new collection features bold prints with splashes of colours as well as trademark floaty pastel dresses. Perfect for the spring awakening!

The Boutique has had a great response with consumers and the press and is been regularly featured in regional and national magazines and websites such as Glamour and Now.