The classic blogging destination, Blogger, has been around for awhile. Most popular fashion blogs are hosted on this site. With the rise of, Tumblr, a new “microblogging” website, a new destination for fashion blogs may be coming. So which one is right for you? Read on to find out…
Tumblr is a new “microblogging” website. It has shorter mixed media posts, meaning posts can feature anything from music to pictures to text. Tumblr blogs often are just photos, as a source of inspiration, when Blogger blogs often feature a short narrative along with photos. I would call tumblr the crossroads between a traditional blog and twitter.
I would say the biggest pro of tumblr is the interaction you can have with your ‘followers’ or the people who have chosen to subscribe to your tumblr posts. People can reply to posts if you want them to, or they can ask questions in your ‘ask’ box.
Tumblr also has a vast array of premade themes for your blog, so you don’t have to create your own. With such a great amount of themes, a degree of uniqueness in held in each blog. And they are easy to tweak to your liking. You can make your own theme from scratch too if you want.
And another big pro: if you don’t want your blog to just strictly be pictures, it is really easy to upload videos and audio onto tumblr. If you wanted to do this on Blogger you would need to host the media on another site like YouTube. This also creates more interactivity with your blog followers.
If you are going to be posting original media onto tumblr, there is a chance someone will steal it and it won’t be accredited to you anymore. I have personally seen many fashion blogs’ posts on tumblr with no links back to the original source.
Tumblr also crashes frequently; the servers are down a lot. If you want to have constant access of your blog, be warned it might not happen with tumblr hosting it.
And lastly my biggest problem, tumblr isn’t censored. From a fashion bloggers perspective this may not be a problem, but for me it is. A big plus of blogger is that it has censors for blogs that contain nudity while tumblr doesn’t. This is probably since photos with nudity are reblogged with such frequency.
Blogger is a classic blogging site. Launched in 1999, it has time on its side. It can be a photoblog with text or a text based blog, whatever you want it to be. Its simple format has had proven success in the world of fashion blogging.
I love how easy it is to look through old posts on blogger. On tumblr, scrolling through the archive can be difficult and take time. Blogger is easily organized into year and month. This is good if you’re going for outfit of the day blog.
It can also be set up with a Google account if you already have one, which is one less thing to worry about. And setting up the basics of the blog itself is super easy, you can have a presentable blog up in a matter of seconds.
I also find in Blogger blogs, there is a higher sense of professionalism. I think more thought goes into a blogger post than a tumblr one, since tumblr is for short from blogging. This can ensure a high quality product for your readers and gain some credibility for you.
There are a lot less themes on Blogger, which reduces the custom look your blog can potentially have. And even though there are choices of themes, most of them are similar. In tumblr the layout of one theme may be drastically different from another.
The interactivity with your blog followers also seems limited to me on Blogger. I go on a Blogger blog, I just look at a picture and read the text. I feel like a comment to be an extra step that I don’t feel like taking. This is opposed to Tumblr where you can “like” a post quickly to show your appreciation.
In a perfect world there would be a mix of these two sites (Tulogger?) until then you can use this guide to help you chose one…