name Amanda Branstrom Ohman (Brohman)
location Umeå (a small town up north), Sweden
studying high school student, at a fine arts high school (majors: drama and culture)
favorite color Creamy White and raven black
favorite Chictopians I’m inspired by so many! But I adore chichichicjb, Hawaiikidd and rebeccarugby’s style. Dixi has amazing clothes as well!
Here we have a Chictopian who doesn’t mince matters, an uberstylish fashionista with brains and an abundance of curiosity. Besides that she’s definitely one of the sweetest and impassioned people out there. Time to meet up with AmandaBrohman.
Amanda, you are one of the most stylish Chictopians, it’s almost like you were a style icon long before you even joined chictopia. What would it mean to you if they announce you to be the next Chictopian Style Icon? Oh thank you, Angie! Actually, I was voted “Style Icon of 2010” at my school, which came as a very big surprise to me. To me it would mean a great deal to become a Chictopian Style Icon. It would also be very surreal, because I’ve always lived by the motto “you have to work your way up to the top” – and I’m not sure I’ve done that yet, so I’m not getting my hopes up just yet.
Did you expect to be this popular when you first joined Chictopia? No. Maybe because I’m a pessimist by nature, I never expect to be successful when I start with something. That’s why I’m so incredibly surprised that I am where I am – in only the period of a month.
I found out about Chictopia through Twitter, Chictopia started following me and I just thought I’d check it out. And now I’m really happy I did.
If you had to define your style, using only one key garment, what would it be? Gosh, that’s such a hard question! At the moment it would be a big, oversized cardigan. An oversized cardigan, shirt or sweater could work too; as long as it’s oversized I’m happy! Oh, can I add knee-high socks to that? They always lift my day and outfit.
Your style is astonishing; does it run in the family? Thank you so very much, Angie! And the same goes for you!
My mom has always been interested in clothes but not in the same way I am – she’s not that into trends. And my father couldn’t care less (even though, he dresses good). He was very skeptic about my interest in fashion at first, but he learned to be more accepting.
So no, the style doesn’t run in the family. The attitude, however, does! And I think it’s all about the attitude when it comes to fashion and style: you can do whatever you want, as long as you are happy. My parents taught me that and it’s how I became a fashionista – I watched, learned and found my own style.
You love going through your dad’s wardrobe. What do you find so appealing about menswear? Haha! I drown in my dad’s clothes, but in a good way. I find the contrast between the garments and me most interesting, that’s why I like wearing them. They’re fascinating in a way; often the garments look great by themselves.
I try not to overly style my look; I want it to be as if I didn’t have any time in the morning, which often is the truth.
Your pictures are remarkable, how do you choose your backgrounds and what camera do you use? That’s my everyday problem: which background to choose. As you might have noticed, I’m almost always in the forest or by a brick wall near my house. I’m constantly looking for new backgrounds, I take my mother “wall-hunting” around town every once in a while, haha!
I take almost all my pictures myself using a self-timer, a tripod and my Nikon D70.
When did your love for fashion start? I haven’t been interested in fashion for that long really. A couple of years ago I thought clothes and shopping were a waste of time (that was the period of my life when I read Moby Dick and Pride and Prejudice in one week). About a year ago I became more and more interested in what people around me were wearing and I realized fashion was more than just the surface. I wanted to be a part of that one art form we all live our lives in. And later on I discovered I was actually kind of good at it…
Your blog is so well written and are a writer for a magazine. How did that happen and do you have the ambition to write for EIU in the future? Thank you once again, I’m so flattered by all these compliments! I write my blog for a local newspaper and have been writing a column for the same paper since I was 12. The things I wrote about weren’t related to fashion in any sense but I did get to learn a lot about the art of writing and also found some great, useful contacts at that newspaper. I don’t have any plans to become an EIU contributor for now but who knows – at some point, I might apply…
You’re blog is called the intelligent fashionista how did you come up with that name and how does this reflect on yourself? The name has a lot to do with me as a person, I haven’t been a fashionista for that long but I have always been a smart, curious person. My parents (both Professors in Literature) have always encouraged me to do what I want and be intelligent while doing it. I don’t think we need more “brains” in the business, because there are so many brains in the fashion industry – otherwise it wouldn’t be as successful as it is.
I’ve always put my studies before anything else and even though I’m expecting to pursue a career in fashion in the future – I really think it’s important to see beyond the surface. What we need to do is prove the world that we are in fact, intelligent. It’s possible to be an intelligent fashionista and we need to prove that!
You don’t really like what the term fashion blogger means to some people, what does it mean to you? I don’t like the world’s conception of fashion bloggers. I’m fed up with hearing that I don’t have the ability to think deep and care about other things than the must-have items of fall, just because I am a fashion blogger. No one ever says that to a guy who’s a football or computer nerd. And it’s all because men still rule the world and they don’t like how women can conquer it by writing a blog, because we can – and why not look good while doing it?
To me you are inspiration in every single meaning of that word, I love your blogposts (they’re kind of addictive) and your outfits are so good!! I would say: “Fortsätt som förut och jag önskar dig ett väldigt stilfullt liv!”
Thank you so much! I would like to add: Just do what you do, wear what you wear, don’t overanalyze – since it will only make you feel bad. I wish you all a life filled with fashion and style, without buyer’s regret – because that’s just a waste of time!
And I that counts for you too, Angie!
Thank you so much for this interview and thank you so much for reading, my dear Chictopians!!