was just recently acquainted to the new anti-fashion trend of 2014 upon seeing a usually fashionable colleague of mine in Birkenstocks. She described her current style to me as “Normcore”, a portmanteau of 2 seemingly disparate words: Normal and Hardcore. After the meeting, I immediately googled Normcore—what is it and how do you define it? According to Wikipedia, “Normcore wearers are people who do not wish to distinguish themselves from others by their clothing. This does not mean they are unfashionable people who wear whatever comes to hand, but that they consciously choose clothes that are undistinguished.”
Read more over at Konichiwear!