NowIStyle Bags first appeared on Chictopia's streetstyle gallery in Fall 2012 seen on Moscow blogger gvozd of gvozdishe.com. She styled her gold nowIStyle bag with a black Aldo boots, beige nowIStyle sweater, and beige nowIStyle skirt. Since then, NowIStyle Bags have grown in popularity as bloggers from Timişoara, Sofia, and Berlin have discovered them. NowIStyle Bags are generally seen in chic, casual, and basic style. Popular types of NowIStyle Bags are tote bag, 12 pocket, two toned, satchel, and tote. Blogger's favorite colors are black, beige, aquamarine, and navy.
There are currently 130 streetstyle photos of bloggers wearing NowIStyle Bags. Most recently, blogger EvilishQueeny of beautyininsanity.blogspot.com styled her nowIStyle bag with a Stradivarius chelsea camel boots and second hand plaid coat.