Beige Jackets first surfaced on Chictopia's streetstyle gallery in Summer 2008 seen on London blogger Galagonzalez of amlul.com. She wore her beige Stella McCartney jacket with a black Levi's shorts, black Adolfo Dominguez bag, and gray Pringle top. Since then, Beige Jackets have grown in popularity as bloggers from Los Angeles, New York, and San Diego have discovered them. Beige Jackets are generally seen in casual, chic, and classic style. Popular brands of Beige Jackets are Forever 21, Gap, vintage, Zara, and H&M.
There are currently 1628 streetstyle photos of bloggers wearing Beige Jackets. Most recently, blogger Dominiquetiu of konichiwear.com styled her beige Zara fur jacket with a black BCBG tights and black Marc by Marc Jacobs scarf.