The first Yerevan street style blogger to showcase her look on Chictopia was Shaga of sha-ga-shaga.blogspot.com in Summer 2012. She wore her boots with a dress and bag. Since then, 22 Yerevan street style bloggers have uploaded over 30 photos of their personal style to the community. Popular brands worn in Yerevan include Zara.
In spring 2013, blogger Lilllit wore her Zara bag on Chictopia.