Utility Jackets first surfaced on Chictopia's streetstyle gallery in Spring 2011 seen on Manila blogger AiB of aileenclarisse.blogspot.com. She wore her light pink H&M utility jacket with a black Figlia lace-up shoes, black Forever 21 tights, and beige Forever 21 lace asymmetrical top. Since then, Utility Jackets have grown in popularity as bloggers from Knoxville, Los Angeles, and San Diego have discovered them. Utility Jackets are generally seen in casual, rocker, and chic style. Popular brands of Utility Jackets are Old Navy, Loft, H&M, Forever 21, and Gap.
There are currently 36 streetstyle photos of bloggers wearing Utility Jackets. Most recently, blogger Haiku_Ambulance of haikuambulance.com styled her army green Forever21 utility jacket with a maroon Nordstrom Rack waxed skinny jeans, carrot orange Pleione loose shirt, and black quay kitti sunglasses.