Urban Flats first appeared on Chictopia's streetstyle gallery in Winter 2011 seen on Guangzhou blogger Yan of aeccrnticgirl.blog.163.com. She styled her camel H&M flats with a peach Monki oversized sweater, navy chapel' leggings, and black rubi bag. Since then, Urban Flats have grown in popularity as bloggers from Montreal, Madrid, and Los Angeles have discovered them. Popular brands of Urban Flats are Aldo, Urban Outfitters, Topshop, Zara, and H&M.
There are currently 471 streetstyle photos of bloggers wearing Urban Flats. Most recently, blogger mayo_wo of mellowmayo.com rocked her silver pedder red flats with a white Front Row Shop dress and black Choies sunglasses.