Unbranded Shirts first surfaced on Chictopia's streetstyle gallery in Spring 2009 seen on Jakarta blogger chick_princess. She wore her white unbranded shirt with a black versace high-waisted skirt, black belle gladiator boots, and black babyphat shoulder bag accessories. Since then, Unbranded Shirts have grown in popularity as bloggers from Jakarta, Kudus, and Yogyakarta have discovered them. Unbranded Shirts are generally seen in casual, comfortable, and chic style. Popular types of Unbranded Shirts are tank top, sheer, leopard print, stripes, and chiffon. Blogger's favorite colors are white, black, blue, and purple.
There are currently 164 streetstyle photos of bloggers wearing Unbranded Shirts. Most recently, blogger fahadscale of fahadscale.blogspot.com styled his red unbranded tartan shirt with a white new look shiny leather shoes, black Forever 21 fedora hat, and black unbranded cotton leggings.