Sports Bags first surfaced on Chictopia's streetstyle gallery in Winter 2011 seen on Los Angeles blogger HallieDaily of halliedaily.com. She wore her H&M bag with a Jeffrey Campbell lita boots, Urban Outfitters shorts, and H&M top. Since then, Sports Bags have grown in popularity as bloggers from Los Angeles, London, and New York have discovered them. Popular brands of Sports Bags are Bershka, Alexander Wang, Mango, H&M, and Zara.
There are currently 474 streetstyle photos of bloggers wearing Sports Bags. Most recently, blogger Myblondegal of myblondegal.com rocked her heather gray Kate-Katy bag with a black asos boots, charcoal gray younghungryfree jacket, and heather gray Guess? sweater.