Satchel Bags first surfaced on Chictopia's streetstyle gallery in Summer 2010 seen on Makati blogger joannaladrido of joannaladrido.com. She wore her beige Nina Ricci satchel bag with a orange Love Vintage '60s chiffon bell sleeved tunic dress, beige Vintage from Mom leather with turquoise stones and silver medallions grecian style italian belt, and blue Vida Jewelries turquiose stone accent necklace. Since then, Satchel Bags have grown in popularity as bloggers from Quezon City, London, and Manila have discovered them. Satchel Bags are generally seen in chic, casual, and vintage style. Popular brands of Satchel Bags are Urban Outfitters, thrifted, Primark, vintage, and H&M.
There are currently 1487 streetstyle photos of bloggers wearing Satchel Bags. Most recently, blogger FashionZen of fashionzenblog.com wore her H&M satchel bag with a Dr Martens boots, asos wool dress, and new look similar hat.