Preppy Coats first appeared on Chictopia's streetstyle gallery in Spring 2009 seen on New York blogger idee_geniale of ideegeniale.blogspot.com. She styled her blue kensiegirl 3/4 sleeve coat with a black Target opaque tights and black le chateau flats. Since then, Preppy Coats have grown in popularity as bloggers from London, San Francisco, and New York have discovered them. Popular brands of Preppy Coats are vintage, Primark, Topshop, H&M, and Zara.
There are currently 567 streetstyle photos of bloggers wearing Preppy Coats. Most recently, blogger Dominiquetiu of konichiwear.com rocked her dark brown suiteblanco coat with a black Chanel bag, black Massimo Dutti top, and dark brown Zara skirt.