The Peter Pan Collar trend first surfaced on Chictopia's streetstyle gallery in Summer 2009 seen on Berkeley blogger Speedbump. She wore her blue vintage peter pan collar dress with a silver Target headband accessories, gray random from macy's tights, and white Rachel Comey perforated spectator shoes. Since then, Peter Pan Collar clothing has grown in popularity as bloggers from Los Angeles, San Francisco, and London have discovered them. Peter Pan Collar clothing is generally seen in chic, vintage, and casual style. In June 2010, Chictopia wrote an editorial about Prep for Summer with a Peter Pan Collar. Popular brands of Peter Pan Collar clothing are Topshop, Primark, H&M, vintage, and Forever 21.