Melissa clothing first appeared on Chictopia's streetstyle gallery in Spring 2010 seen on Hong Kong blogger mayo_wo of mellowmayo.com. She styled her black Melissa shoes with a black lily of the valley skirt and pink vera wang blouse. Since then, Melissa clothing has grown in popularity as bloggers from Brazil, Manila, and London have discovered them. Melissa clothing is generally seen in casual, chic, and romantic style. Popular types of Melissa clothing are heels, sandals, flats, wedges, and shoes. Similar brands include c&a, Primark, Ray Ban, and Zara.
There are currently 535 streetstyle photos of bloggers wearing Melissa clothing. Most recently, blogger kisforkani of kisforkani.com styled her Melissa shoes with a Gorman leggings, Victoria's Secret jumper, and victoria's secret pink bra.