Maroon Sweaters first surfaced on Chictopia's streetstyle gallery in Fall 2010 seen on blogger OnTheRacks of ontheracks.com. She wore her maroon Urban Outfitters sweater with a heather gray t by alexander wang jersey shorts, black Urban Outfitters lace bra, and black Chanel sunglasses. Since then, Maroon Sweaters have grown in popularity as bloggers from Los Angeles, Salt Lake City, and New York have discovered them. Maroon Sweaters are generally seen in casual, chic, and comfortable style. Popular brands of Maroon Sweaters are vintage, thrifted, Zara, Forever 21, and H&M.
There are currently 314 streetstyle photos of bloggers wearing Maroon Sweaters. Most recently, blogger Fashionella of cooknfashion.blogspot.co.il wore her maroon Forever 21 sweater with a maroon Forever 21 hat and black H&M pants.