Lulu's Jackets first surfaced on Chictopia's streetstyle gallery in Summer 2012 seen on Tacoma blogger delightfullytacky of delightfully-tacky.com. She wore her Lulu's jacket with a Lulu's dress and Lulu's wedges. Since then, Lulu's Jackets have grown in popularity as bloggers from Tacoma, Serbia, and Winnipeg, Manitoba have discovered them. Lulu's Jackets are generally seen in chic, casual, and bohemian style. Popular types of Lulu's Jackets are jean, kimono, and jacket. Blogger's favorite colors are black, olive green, white, and light blue.
There are currently 27 streetstyle photos of bloggers wearing Lulu's Jackets. Most recently, blogger braNYaudreY of branasdivineworld.com wore her black Lulu's jacket with a navy Aldo shoes, white Zara shirt, and black Aldo bag.