Loft Sweaters first appeared on Chictopia's streetstyle gallery in Winter 2010 seen on blogger Fell4Fashion. She styled her Loft sweater with a Target dress, Target gloves, and Payless boots. Since then, Loft Sweaters have grown in popularity as bloggers from Knoxville, Chicago, and Providence have discovered them. Loft Sweaters are generally seen in casual, chic, and business casual style. Popular types of Loft Sweaters are stripes, grey, wool, knit, and striped. Blogger's favorite colors are black, navy, yellow, and white.
There are currently 90 streetstyle photos of bloggers wearing Loft Sweaters. Most recently, blogger TheDailyFashionMuse of dailyfashionmuse.com styled her carrot orange Loft knit sweater with a sky blue majestical bangles bracelet and off white DKNY a-line skirt.