Deep Purple Cardigans first surfaced on Chictopia's streetstyle gallery in Winter 2011 seen on Quezon City blogger slumberdoll of blog.triciagosingtian.com. She wore her deep purple Kloset cardigan with a teal Kloset top, black Topshop bodycon skirt, and black department store thigh-high stockings. Since then, Deep Purple Cardigans have grown in popularity as bloggers from Semarang, Port Washington, and Philippines have discovered them. Deep Purple Cardigans are generally seen in casual, chic, and bohemian style. Popular brands of Deep Purple Cardigans are Gap, Forever 21, thrifted, H&M, and Cahaya.
There are currently 165 streetstyle photos of bloggers wearing Deep Purple Cardigans. Most recently, blogger Chaba of thrilloftheheel.blogspot.com rocked her deep purple vintage printed cardigan with a navy Stradivarius flared jeans and sky blue OASAP bag.