Butterfly Necklaces first surfaced on Chictopia's streetstyle gallery in Spring 2009 seen on Wonderland blogger aranell of wonderland.starma.co.uk. She wore her white Pilgrim butterfly necklace with a yellow vintage grecian dress, white Noa noa petticoat skirt, and white Miss Selfridge lace tights. Since then, Butterfly Necklaces have grown in popularity as bloggers from Chicago, New York, and Athens have discovered them. Butterfly Necklaces are generally seen in chic, comfortable, and basic style. Popular brands of Butterfly Necklaces are Topshop, H&M, vintage, Accessorize, and Forever 21.
There are currently 59 streetstyle photos of bloggers wearing Butterfly Necklaces. Most recently, blogger camilleco wore her Extreme finds butterfly necklace with a tonic shoes, tarte blazer, and The Berries top.