Brown Cardigans first surfaced on Chictopia's streetstyle gallery in Winter 2010 seen on Spain blogger Sissy of sissyalamode.com. She wore her brown BLANCO animal printed cardigan with a brown H&M faux fur coat, blue Bershka jeans, and blue H&M stripped t-shirt. Since then, Brown Cardigans have grown in popularity as bloggers from Duesseldorf, Los Angeles, and Minneapolis have discovered them. Brown Cardigans are generally seen in casual, comfortable, and chic style. Popular brands of Brown Cardigans are vintage, Forever 21, Old Navy, Zara, and H&M.