Black Seppälä Rings first surfaced on Chictopia's streetstyle gallery in Spring 2013 seen on Tallinn blogger POunpuu of bowtiediary.blogspot.com. She wore her black Seppälä ring with a black Tamaris boots, tan Dorothy Perkins dress, and black thrifted sweater. Since then, Black Seppälä Rings have grown in popularity as bloggers from Tallinn have discovered them. Black Seppälä Rings are generally seen in elegant, urban, and denim style. A popular type of Black Seppälä Rings are black stone.
There are currently 4 streetstyle photos of bloggers wearing Black Seppälä Rings. Most recently, blogger POunpuu of bowtiediary.blogspot.com wore her black Seppälä ring with a black Monki jeans, black vintage velvet blazer, and navy KappAhl scarf.