Asos Hats first surfaced on Chictopia's streetstyle gallery in Spring 2009 seen on Zürich blogger PascalG. He wore his yellow asos straw hat with a black Ray Ban wayfarer glasses, blue acne round neck t-shirt, and black Fly 53 leather jacket. Since then, Asos Hats have grown in popularity as bloggers from Los Angeles, San Francisco, and San Diego have discovered them. Asos Hats are generally seen in casual, chic, and comfortable style. Popular types of Asos Hats are wool, floppy, turban, fedora, and beanie. Blogger's favorite colors are black, beige, tan, and brown.
There are currently 715 streetstyle photos of bloggers wearing Asos Hats. Most recently, blogger locksandtrinkets of locksandtrinkets.com styled her asos hat with a H&M jacket jacket, H&M wide-leg pants pants, and Theyskens' Theory pumps.