Asos Hats first surfaced on Chictopia's streetstyle gallery in Spring 2009 seen on Zürich blogger PascalG. He wore his yellow asos straw hat with a black Ray Ban wayfarer glasses, blue acne round neck t-shirt, and black Fly 53 leather jacket. Since then, Asos Hats have grown in popularity as bloggers from Los Angeles, London, and San Diego have discovered them. Asos Hats are generally seen in casual, chic, and bohemian style. Popular types of Asos Hats are turban, floppy hat, wool, fedora, and beanie. Blogger's favorite colors are black, tan, beige, and heather gray.
There are currently 969 streetstyle photos of bloggers wearing Asos Hats. Most recently, blogger Fashionella of cooknfashion.blogspot.co.il rocked her black asos hat with a chartreuse asos boots.