The "Speedy 30" trend first appeared on Chictopia's streetstyle gallery in Winter 2010 seen on Brooklyn blogger DevoreLeBeauMonstre of devorelebeaumonstre.com. She styled her brown Louis Vuitton "speedy 30" bag with a white Urban Outfitters dress, yellow Pringle of Scottland cardigan, and black My Lady Boutique boots. Since then, "Speedy 30" clothing has grown in popularity as bloggers from Brooklyn have discovered them. "Speedy 30" clothing is generally seen in eclectic, androgynous, and casual style. A popular brand of "Speedy 30" clothing are Louis Vuitton.
There are currently 12 streetstyle photos of bloggers wearing "Speedy 30" clothing. Most recently, blogger DevoreLeBeauMonstre of devorelebeaumonstre.com styled her dark brown Louis Vuitton "speedy 30" bag with a off white hollister shirt and black evil twin c-o material attention skirt.